@book { Innovationsmanagement,
    title = "Innovationsmanagement",
    author = "Jürgen {Hauschildt} and Sören {Salomo} and Alexander {Kock} and Carsten {Schultz}",
    year = "2016",
    publisher = "Vahlen",
    address = "München, Deutschland",
    url = "https://vahlen.openpublishing.com/document/1220909"
}